We build it from your own spend and revenue, then walk you through it on a call.
The optimal split
How the model would have allocated last quarter’s budget across your channels, against what you actually ran.
The difference it makes
How much more revenue that split returns in the model, on the same total spend.
Where each channel tops out
Which channels had hit diminishing returns, which still had room, and what the next dollar returns in each.
01
Book a call
30 minutes to check your data can support a model.
02
Send your spend and revenue data
We’ll give you a simple template. No tag.
03
We build the model and present it back
Typically within days of receiving your data.
We’re an early-stage company, and we’d rather show you what the platform does on your own numbers than talk about it. If the findings are useful, we can talk about how we could help you moving forward. If not, the analysis is yours to keep.
No. Nobody can know that. We run the model twice — once on the split you actually ran, once on the optimal split — and report the relative difference between the two.
Weekly spend by channel and weekly revenue, plus anything that moved results independently of media, like promotions or price changes. We’ll give you a template and confirm exactly how far back we need on the call.
Typically within days of receiving your data. We configure, train and run the model, then book a session to walk you through what it found.
It’s covered by a data processing agreement before you send anything, used only for your model, and deleted on request.